Wednesday, 3 July 2013

Search Engine Optimization Mistakes You Need To Avoid!

Search Engine Optimization Mistakes You Need To Avoid  Do you use search engine optimization for your website? You can get great results if you use efficient methods. Keep reading to learn more about the SEO mistakes you need to avoid.  You should not pick your keywords without checking Google AdWords first.The keywords you use to describe your topic might not correspond to what your audience is likely to look up. Google AdWords will give you an idea of how many users look up the keywords you are interested in and how popular they are on other web pages. Ideally, you should use keywords your audience is likely to look up while avoiding the keywords your competitors are already using unless you are ready to be in direct competition with other sites.  Do not assume that your content is easy to find. Most visitors will not spend more than a few seconds looking for information on your website before giving up and trying to locate the information they need from another source. You can make your site easier to navigate by organizing your important links in a menu. Place your links in visible spots, such as the top of your page, on the side of your articles or within the first paragraphs of an article.  Using Black Hat search engine optimization techniques can be tempting but you will not be successful for very long if you use unethical methods. Search engines will
ban your pages if you use unethical methods. Once your website is banned, the only thing you can do is start all over again with another domain name. You might get good results on the short term but Black Hat search engine optimization techniques do not pay off on the long term.  You should not have a high keyword density. You might be tempted to use your keywords within the text of your articles as much as possible. You will get better results if you place your keywords in HTML tags to describe your content. Keywords should never impact the quality of your content. Keep in mind that visitors will not consider your content as useful if they can see you are writing for search engine optimization purposes.  Do not forget to create new back-links for your site. You should find other webmasters or bloggers who are interested in featuring your content. Feature links to their sites to thank them. You should also send some of your best articles to online magazines or popular blogs. Your content will be featured if it meets high quality standards. You can also get more back-links by sharing your content on social media, message boards or even purchasing ad space. Find a visitor counter you can use to keep track of which links bring the most traffic to your website. Create more links similar to your most efficient back-links.  You will get great results if you avoid these common search engine optimization mistakes. Do more research on efficient methods if you need help with developing your search engine optimization campaign.
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