SEO for Ecommerce Success!

SEO for Ecommerce Success  Building traffic to an ecommerce website is a must. If you want to be able to sell at a level which turns a profit, you need to increase the number of customers you have. To do this, implementing search engine optimization techniques will help you achieve your goals. Read on to find out more about using SEO on an ecommerce website.  You need to use the free tools available to you to better your search engine optimization strategy. For example, Google Analytics allows you to monitor where your traffic comes from, how they got there and which keywords they might have used to search. You can figure out which pages on your site are most popular and which campaigns have worked the best. Use link tracking for banners, email ads and links from other sites and you can easily know which traffic sources are the most lucrative.  You also need to use Google's Keyword tool to decide which keywords and phrases are the best for you to use. You want to select words which aren't currently being heavily targeted. For example, if you sell socks, using the word "socks" just won't cut it. "Slouchy socks", "white sports socks", "black wool dress socks" and other detailed key phrases will be less likely targeted by your competition, and therefore free for you to capitalize on. Using the Keyword tool allows you to figure out where your focus should be.  Once you have a list of keywords and phrases to use, you need to include them all a href="http://nuttyboy.gsniper.hop.clickbank.net">over your website. In fact, starting with your domain name is a great idea. Instead of "McGregor.com", "McGregorSportsSocks.com" will rank higher for the phrase "sports socks" and therefore is a great choice. You should also use your keywords in page titles, headings of text, and even in your HTML tags. Don't overdo it so that it looks like you are trying to scam the search engines, but do use them inaa natural sounding way. "How to Buy Sports Socks" would be an excellent title for an article on your site, while "Sports Socks, Buy Sports Socks, Find Sports Socks" would be an obvious attempt at flooding your page with keywords. Search engines can see this behavior and will punish you for it.  Trading links with other sites which share the same topic as yours is a great idea. For example, trading links with an athletic forum would be perfect for a company which sells sports socks. If you also sell baby socks, you could trade links with "mom blogs" or parenting groups. Consider who uses your product and then find the sites they might frequent and ask for a link exchange.  It isn't hard to build the income you get from an ecommerce website when you use search engine optimization as a tool in your arsenal. Take the time to implement what you have read here and you should find success in short order. Continue learning all you can about marketing your website so you can turn this dream into a full fledged career.

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