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A Few SEO Tips  How much do you know about search engine optimization? If you are thinking about developing your own campaign, you should take a few minutes to read the following article and learn more about successful SEO strategies.  Placing descriptive keywords on your site will help search engines determine what your pages are about and index them properly. Choose your keywords carefully and make sure they correspond to what the visitors you wish to target would actually look up. You can use Google AdWords to find out which keywords are popular. Remember that keyword trends can change and you will have to stay up to date. Avoid using more than five keywords unless you want to use secondary keywords for certain sections of your site.  Place your keywords in HTML tags to properly

describe your different elements. You will probably be able to place a few keywords within your texts but keeping a low keyword density is your best option. Human visitors will quickly notice that your texts are written only for search engine optimization purposes if you use too many keywords. You should focus on placing keywords in title tags or in alt tags if you need to optimize pictures.  Create many links to connect all the pages of your website. Make sure each link is working and optimized with strong keywords in your anchor texts. The keywords should describe the content on the page you are linking to. You can create site-wide links and organize them in a menu so visitors can find your important content right away. Each of your articles should include a few links to more similar content. Add more links to your site anytime you create a new page and use an XML sitemap to keep track of how you organize your site.  Get some quality back-links to attract more traffic. If you want to advertise a local business, get some links in different business directories. You can also use article directories to share your content or form partnerships with other webmasters and bloggers who are interested in getting some back-links on your site. You should also send your best articles to different online publications to get your content featured. You will be more likely to get quality back-links if you write excellent content.  Keep track of the results you get from your SEO campaign. You should monitor your ranking in search results and invest in a quality visitor tracker to get an idea of which links are bringing you the most traffic and which keywords your visitors use. If you are not progressing, look for new strategies you can implement. You will also have to completely rethink your approach to SEO as search engines develop new methods to analyze and index websites. Learn more about new SEO trends by subscribing to blogs or RSS feeds from SEO experts.  These efficient SEO strategies will help you develop a successful campaign. You should apply them and monitor your results to make sure your SEO campaign is efficient and adapted to your needs.
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SEO for Ecommerce Success!

SEO for Ecommerce Success  Building traffic to an ecommerce website is a must. If you want to be able to sell at a level which turns a profit, you need to increase the number of customers you have. To do this, implementing search engine optimization techniques will help you achieve your goals. Read on to find out more about using SEO on an ecommerce website.  You need to use the free tools available to you to better your search engine optimization strategy. For example, Google Analytics allows you to monitor where your traffic comes from, how they got there and which keywords they might have used to search. You can figure out which pages on your site are most popular and which campaigns have worked the best. Use link tracking for banners, email ads and links from other sites and you can easily know which traffic sources are the most lucrative.  You also need to use Google's Keyword tool to decide which keywords and phrases are the best for you to use. You want to select words which aren't currently being heavily targeted. For example, if you sell socks, using the word "socks" just won't cut it. "Slouchy socks", "white sports socks", "black wool dress socks" and other detailed key phrases will be less likely targeted by your competition, and therefore free for you to capitalize on. Using the Keyword tool allows you to figure out where your focus should be.  Once you have a list of keywords and phrases to use, you need to include them all a href="http://nuttyboy.gsniper.hop.clickbank.net">over your website. In fact, starting with your domain name is a great idea. Instead of "McGregor.com", "McGregorSportsSocks.com" will rank higher for the phrase "sports socks" and therefore is a great choice. You should also use your keywords in page titles, headings of text, and even in your HTML tags. Don't overdo it so that it looks like you are trying to scam the search engines, but do use them inaa natural sounding way. "How to Buy Sports Socks" would be an excellent title for an article on your site, while "Sports Socks, Buy Sports Socks, Find Sports Socks" would be an obvious attempt at flooding your page with keywords. Search engines can see this behavior and will punish you for it.  Trading links with other sites which share the same topic as yours is a great idea. For example, trading links with an athletic forum would be perfect for a company which sells sports socks. If you also sell baby socks, you could trade links with "mom blogs" or parenting groups. Consider who uses your product and then find the sites they might frequent and ask for a link exchange.  It isn't hard to build the income you get from an ecommerce website when you use search engine optimization as a tool in your arsenal. Take the time to implement what you have read here and you should find success in short order. Continue learning all you can about marketing your website so you can turn this dream into a full fledged career.

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***10 Great Tips For Search Engine Optimization***

Ten Great Tips For Search Engine Optimization With Your Wordpress Blog  If you have started a blog on WordPress, then one of your goals is definitely to get people to read your blog. Well, in order to make that happen, you need to learn a few things about search engine optimization. It's not as hard as you think to draw the traffic to your site. Consider the following ten great tips for search engine optimization with your WordPress blog.  There is an automatic SEO plug-in available for WordPress, and this is something you don't need to pass up. This can help you automatically get some of the search engine optimization done automatically without having to take any other steps. What a great little thing to have!  The URLs for your blog posts need to contain keywords. Also, you want to ensure that there are no "stop words" used as well. Anything that can hinder your URLs from being noticed or accessed is going to stop you at the very beginning. This means that you have to be aware of broken links as well. You don't want to have broken links within your web of posts and back links.   Traditional SEO techniques also apply to WordPress blogs as well. Of course, one of these is meta tags and descriptions. You need to tag each of your posts with relevant keywords. Many people download software to help them do this, and they also tag with relevant images as well. Just remember that crawlers do not find images unless they are also tagged with relevant text and keywords.   Be sure that you're maximizing your ability to use comments on your blog. You can even create dummy accounts to get your comments rolling. This works my posting a comment and then replying on your own. Also, be sure that others can easily leave comments, whether as a registered reader or as a guest. Also, you must make sure you're responding to these comments as well. Keep up with them on a continuous basis. Why is this so important? The comments are you content too, and they are specifically relevant and interesting, unique responses that can help index your blogs for the search engines.    You have probably heard that a website needs a site map for search engine optimization purposes. Well, there is a plugin for Google XML Sitemaps for your WordPress blog. You need to use this plug-in and this will make things easier on you for developing the site map.  When you are choosing a relevant theme for your WordPress blog, be sure that you're not using any sponsored themes. This isn't good because it's the same reason you don't use free web hosting that is sponsored. You don't win with your customers, and you don't win with the search engines either.  Knowing how to optimize your WordPress blog for the search engines is a lot like optimizing your other sites. But, there are specific strategies and plug-ins tailored to helping you as of course you now realize. Remember to use the techniques as you move forward.
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Myths of Search Engine Optimization!

The Myths of Search Engine Optimization  Search engine optimization has truly blossomed in the last ten years. It began as a simple technique using meta tags and is now a full fledged field of business unto itself. That said, many myths persevere which should have been killed off ages ago. To learn the truth about these beliefs, check out the content below.  An SEO company can be endorsed by Google. The fact is that Google doesn't want anyone optimizing their website! They want you to create a site, put your effort into providing exceptional expert content, go out and trade links with similar sites just so both audiences can find each other, and then leave the rest to Google. That means they won't be approving of any SEO methods, white, gray or black hat.  It doesn't matter who links to your site, back links are hugely important. If those links are on sites which have nothing to do with the topic of your site, or on link farms or directories, Google won't use them when calculating your page rank. You need to have links on sites which are natural, those where the audience would actually be interested in your content. Those sites must also have a high page rank in order for you to benefit at all from their links.  Site maps are just for search engines, not visitors. The fact is that many readers will use your site map to locate the pages of your site quickly, especially secondary pages which they won't find links to in your main navigation menu. You have to design your site map with your user in mind. Make it look good and be easy to understand to ensure that anyone can make use of it, search engine or otherwise.  Google Analytics allows the company to spy on your site and they will use what they find against you. I'm sure the people who came up with this idea also wear tin foil hats and rally against false flag operations in their spare time. Google has no reason to spend valuable money on someone who's sole job it is to check out what your site is up to and then use it to ruin your page rank. They really have better things to do with their time, so don't worry about this one at all.  SEO automation is black hat territory. There is nothing wrong with automating some SEO techniques. If you find great tools which do the work for you, why not let them save you time and effort? Large companies just can't pay someone to do all the work necessary to complete SEO on all of their content. You will not find your site penalized if you use automated tools, so make use of them if you can.  It's so important to know fact from fiction when it comes to search engine optimization. As long as you take the time to learn all you can, your SEO strategy will be top notch. Continue reading articles just like this one to boost your knowledge and better your results.
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*** Tips Better Search Engine Optimization! ***

Tips In Effective Use For Keywords For Better Search Engine Optimization  It is no secret that search engine optimization requires the use of keywords. However, the way you use keywords affects how effective your optimization strategy is. Search engines have fine-tuned their algorithms so that they can detect whether keywords are used legitimately in context, or whether they are just words stuffed in a web page to make it look like the content is relevant. As the content creator of a website, you should learn how to use keywords

strategically to make them effective. This article will give you some tips on what you need to know.  In the past, the strategy was to use your keywords in context as many times as possible on your web page. This led to a black hat strategy called "keyword stuffing" which resulted in a lot of irrelevant content ranking high on the results list. Search engines have caught on and have become very intelligent. Now, the approach should be to pick a couple of main keywords to focus on for each page instead of overloading your page with a bunch of different keywords. From the search engine's perspective, it is better to make your page's content cover a couple of main ideas and stay to the point. When you think about it, good writing follows this same approach. Your readers will find your content much more helpful if you do not digress into related ideas.  When you have keywords of related ideas, use these only once on your page that has another main focus. This is prevent search engines from thinking that you are trying to include several main ideas at the same time. You can use this secondary keyword as anchor text to link to another page where this second set of keywords become the main idea. This is how you form relevant links among your pages  Your first paragraph should pack the punch in how your main keyword is used. You can use it a couple of times in explaining what the rest of the page is about. For the rest of the page, you do not have to include the keyword in each paragraph. In fact, it is better to mention the keyword just occasionally when the context requires it. Your content logic should flow as you write. Your keyword should not look like it is artificially used just to improve your page rank.  A well-optimized article is really a well-written article because the writing approach for both is very similar. When your reader types in a keyword into a search engine, they want the best and most relevant articles ranked on top. This the way it should be.  Other places where you should use your keyword is in the title and and description tags of your page header. This is where search engines pull information about your website and display it in search results. So you should be sure that your content here is well-written.  When your website is optimized well, you will see improvement in your traffic. There is no replacement for high-quality content when it comes to ranking well in a search results.
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Understanding Search Engine Optimization

Understanding Search Engine Optimization In Order To Boost Results  The fact is that the more you know, the better, even when it comes to search engine optimization. You may think you know it all, but the truth is that there is always something new to learn. Check out the content below to find a plethora of tips and information which can help you become a better SEO strategist.  When it comes to search engine optimization, key words and phrases are king. Search engines figure out what every page on your site is about based on the text it contains. If you formulate your content correctly, you can let search engines know exactly what searches you would like your site to appear on. That means you have to work hard to research which key words and phrases best apply to your content, which are currently not being aggressively marketed to, and which have an ample number of search queries every month. With that information, you can begin to implement SEO strategies to capitalize on those opportunities.  Optimization goes beyond the text content on your site. You also have to optimize your HTML. That means including Title and Description meta tags so you can control how search engines display your website to searchers. You also need to include keywords where they belong, such as in image alt tags or headings. While this alone won't cut it when it comes to SEO, it is an important step within your strategy which cannot be overlooked.  Once you have your HTML optimized, you also need to focus on your content. Fresh, unique content must be added to your site frequently for Google to consider it an expert site on the topic. That means more than spun articles or cheap advice! You need to focus on content written by someone who truly knows the topic and has a good grasp on your website's native language. If you have great content, search engines will reward you for your hard work. On top of that, people will be interested in what your site has to offer, returning frequently. It is just as important to please your visitors as it is to please Google. If you don't keep visitors happy, all the time you spend on SEO will be for nothing!  You must continue to work hard to keep your page rank high. That means analyzing new keywords and testing them out, checking your Google Analytics account to monitor your success and adding new content as often as possible. You should also be maintaining social media accounts which you post to when new content is added to your website, giving you quick and effective back links and a venue to communicate with your customers.  Once you better understand search engine optimization, as you likely do now, you will be prepared to benefit from its results. Take what you have learned here and then use it to better your techniques. In the end, your site will be easier to find for customers and your profits will increase.
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Search Engine Optimisation Techniques!

Utilising Proven Search Engine Optimisation Techniques  Using search engine optimisation is an essential part of any upcoming website today, but at the same time you probably don't want to spend a lot of time implementing strategies that will only attract a couple new people. Use proven methods of search engine optimisation to notice a significant increase in the amount of people who come to your website.  A great way to increase the amount of visitors you bring in is to get links from sources such as other websites. In return you can agree to link back to their website so that there's a positive relationship on both sides. By doing this you will get the other websites visitors to learn about your website and they may become regular visitors. Backlinks are also important when it comes to search engine optimization since search engines will take into account just how many of these backlinks exist for certain websites. Generally speaking the more backlinks a website has, the higher up on search engine results that website will appear.  Use social networks to your advantage. The most popular social networks will allow you to buy ad space on their websites to get your name out there. You may be surprised to find that this ad space won't cost you as much as you may think. On Twitter specifically you can make ads with keywords. People will search Twitter for specific terms and when they search for those terms they will see a "promoted" tweet at the top which is from a company that paid to get their name up there whenever someone searched for that term. Think about some terms that your target audience would likely search for on Twitter and then promote tweets for your company with these search terms.  Build some buzz before you release a new product. Give people reasons to talk about your new product and your company's reputation will increase. The more people talk about your product, the more your company name will appear in highly-ranked news articles from other sources and your website will see an increase in search engine rankings as a result.   You shouldn't always be targeting new customers. Existing customers have shown that they were interested in your website at one point, so give your previous customers more incentive to keep coming back over and over again. Offer discounts, continually give good deals, and have solid customer service. If people are happy with the service that they received at your website they will remember that for a long time. They next time they're in the market for something that your company sells, they will likely go to your company before they go with somebody new if they have had good experiences with you in the past.  Most companies will use strategies similar to the ones outlined in the article when they implement a search engine optimisation plan. Use these tips in your business and be creative to think of more strategies that will apply specifically to your type of business. Soon enough you will attract those important visitors that you have always wanted.
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***MAKE SEO WORK***

What You Need To Do To Make SEO Work For You  Running a web site can be hard. One of the reasons for that is that you need to be able to constantly attract traffic. That's possible, but it is sometimes rough because it can take a lot of time. That is, it can take a lot of time until you have people visiting your site because a search engine sent them your way. You can affect how many people see your site due to a search engine. You simply must use the following search engine optimization, or SEO tips.  Be sure that your URL comes from a consideration of how search engine optimization works. You need to ensure that your URL helps you to be seen as relevant for a keyword. If you are selling pens, for instance, people might type in "pen seller" to a search engine. If you use those keywords correctly in your site's content and in your URL title, you are going to have better luck than someone trying to use the URL shinypigtops.com for the same type of business.  Use keywords that work. This can be done by checking out Google Adwords tool, and a number of other sites that help you narrow down a keyword. However, you don't always need those sites. Just think about what someone might be searching for, if they want the kind of products you have. This is also a powerful way to realize that you need to pay attention to the individual motivations of people in yoru target market.  Find out where your site already is in the results pages. If you're lucky, you have chosen a topic or keywords that not many people are using. For instance, if you are trying to rank for "half inch elves on the roof", you may already have a good ranking!Check out where your site is currently ranked on every search engine, so you know how much work you need to do.  Make your content for those you want to be your followers. There is a secret about good content: You need to be sure you are only writing for those who "get it". When you're too broad, your message is diluted and no one cares to pay that much attention to it. You need to be compelling, and you need to seek out those who you make your products for. How can this help you with SEO? Simply. When people find thing they really like, they will want to share your content so everyone else in their network can be impressed as well. When they share, ultimately you will get more people to visit your site.  After reading this article, you should have SEO tricks and tips than you have ever been aware of before.  In fact, you should have information that you don't often see. If you make use of the information laid out here, you are going to find that you are better with your SEO and that your site traffic soon increases.
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Myths About Search Engine Optimization!

x Myths About Search Engine Optimization  Are you trying to learn more about search engine optimization? Have you encountered a plethora of information, but you're not sure what's true and what isn't? This article will detail some of the most common myths out there and teach you what the truth is and how it can help your SEO strategy.  If you want to boost your ranking on Google, put an XML sitemap on your site. Yes, a site map allows spiders to easily and quickly discover all of the pages on your website. That is great and makes creating such a page totally worth it. That said, it won't boost your page rank just because the page is included in the site map, regardless of how important it may seem on the list.  If you mark your page as XHTML Mobile, the mobile version of Google will rank it higher for mobile searches. Nope, Google uses the same results for both mobile and computer users. Creating a mobile site benefits your visitors, so do so, but don't do it to better your SEO.  If a page on your site can only be found through searching your site, Google won't index it. It is insane to have pages which aren't linked to somewhere on your site, but Google now knows how to find them. That said, it isn't easy, so be sure that every site is available, even if it is just on a site map.  What a great position on the search engine ranking page? You have to adhere to keyword density rules. Actually, Google wants you to provide unique, interesting content, and they don't care how many times a keyword or phrase shows up on a page. Create good content, the rest will come later.  Google adores hyphenated domain names! No, it doesn't, and neither do searchers. In fact, most people see a domain like buy-sports-socks-here.com and consider it to be spam. There is nothing wrong with hyphenating keywords in a file name, but don't do it in your domain name.  All you have to do is create amazing content to get ranked highly on Google. Sadly, this just isn't the case. You still have to put effort into building back links, promoting your site through social media and getting the word out to the masses in order to create a popular website. You can't just build it and hope that "they" will come.  If your pages don't end in .html, Google won't rank them as highly. Wait, what? How does that make sense at all? Google ranks everything from .php to .asp without any bias, so don't worry about that myth.  The Google spider can't read CSS, so feel free to fill it with spam to boost your rank. Google knows all about hidden DIVs and invisible text, so you won't get away with it for long. This is a great way to have your site entirely delisted, though.  There, now you know all about many myths you need to overcome. You can easily learn more about SEO now that you know what really applies to the field. That will leave you poised to boost your results position and better your site's popularity.
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***AFFILIATE MARKETING LEARN MORE***

Affiliate Program-Information For Those Interested In Learning More

What is the Affiliate Business Internet Marketing Online? And how can you profit from it? The idea of affiliate program or business is in fact a very simple marketing strategy. In part it is an outgrowth of the Internet and free email services. Imagine that you are standing in the middle of a crowd of hundreds of millions of people with money in their pockets, and a desire to spend it.

If you had a product to sell, it would seem that you are in Heaven, wouldn’t it? If you are planning to engage in Affiliate Business Internet Marketing Online in an active role, you either need to start getting people who visit your site to subscribe to your newsletter, or you need to by lists of addresses from people who gather lists of “double opt-in” subscribers.

A double opt-in has to not only agree to accept email from one site, but also has to agree to accept emails from unspecified “others” who may be affiliated with the site you subscribed to.
Now imagine that you have the ability to send each of them a piece of mail every day. No need to imagine; you can do it. What’s the catch? The catch is that you need their exact address, and their permission to send them the mail.

How do you get this permission? New laws in the U.S. governing Spam, require that you acquire this permission from the addressee, and that the addressee has the right to cancel that permission at any time.
Whether or not you are in an Affiliate Marketing Program, you are continually being offered the option to join some marketer’s “list.” Whatever you are interested in; whatever you read on the Internet, you surely have seen an invitation to receive a “newsletter” from that site. If you “subscribe” to the newsletter, you are a captured address with a “single opt-in.”

With you being a “single op-in” the owner of the newsletter has certain rights with regard to sending you emails. These rights include, but may not be limited to sending you “offers” directly from the owner of the newsletter. Before you subscribe to any newsletter, READ the “terms and conditions” and the “privacy policy” of that site, (you know, those two little boxes you check without reading just to get your newsletter).
The affiliate program or programs are challenging to figure out in the beginning, just stick to your guns and you will have it worked out quickly.

Remember, targeted marketing, research and websites that convert into sales are key to the affiliate program marketing business. Buy a book from an authority in the business, understand what it’s all about, and then jump in and start promoting! This is definitely a business anyone can enjoy and profit from! An affiliate program can definitely make your profits increase over only just a short period of time so there would not be any need in you worrying over if you have made the right decision.
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***TRAFFIC FOR SALE***

Traffic Banks: Where Websites Buy Targeted Traffic

Have you ever wondered on the source of your website traffic? Especially when you buy targeted traffic or employ the service of traffic banks, you would like to make sure that you receive only the visits with guaranteed quality to create a higher likelihood of conversion. Let us review some of these traffic sources and find out how they can really bring targeted traffic to our websites.

Traffic banks have access to a massive number of websites where banners, text ads, widgets, etc. can easily be posted. Clicks to these forms of advertisements can be programmed to get redirected to your own website or web pages. Websites by traffic banks may pertain to different industries and, normally, have already established search engine authority which makes them easily accessible on the web. Traffic banks will naturally associate your own website to their websites with a nature similar to yours. Hence, the traffic you get is surely targeted.

Emailing lists are also other sources of targeted traffic. Many emailing service companies offer a list of emails of individuals who are interested in a specific industry. An effective email campaign has a potential of generating endless targeted traffic to your site especially that the emails can easily be forwarded to other email addresses which were not originally part of your list. The email may contain the ad, a link, or direct messages that encourage its readers to visit your website.

Some traffic banks also buy expired domain names. Add to this the possible misspellings of a particular domain which can generate substantial traffic due to the marketing efforts of the original website owner. This is why wise website owners often purchase variations of his original domain name (ex. aside from traffic.com, he may also opt to buy trafic.com, traffic.net, traffic.org, etc.) – to make sure that all traffic that intends to go to the site really lands on the site. Traffic that goes to the expired domain names are redirected to your website by traffic banks (which now own the domains). Of course, to make sure that the traffic is really targeted, your website is always associated to a domain name that clearly reflects your industry.

Then there is affiliation. Targeted traffic providers often have multiple vendors or publishers who work independently to bring traffic, leads, and sales to websites that will be assigned to them. The independent publishers may use different modes (including the methods previously stated) such as blogs, text and image ads, etc. You normally would have to pay for a specific commission rate for every number of traffic or leads that a publisher is able to direct to your website.

And usually, traffic banks simply employ practices that you would normally perform too to optimize your site. They may submit your website to directories under specific categories, connect with other companies to run a cost-per-click or cost-per-impression campaigns, or to write and submit quality literature to article submission sites like EzineArticles, GoArticles, or ArticleDashboard etc. Truly there are endless resources from where one can buy targeted traffic.

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***NO1 WEBSITE TIPS***

Add Some Fun To Your Product Promotions!

How many websites have a home page where you have a search engine with a catalog that a buyer can browse? Many of them do now, and this is a standard way to market your products online. It may be a bit boring, but it does have its place in online marketing. But, what if you were able to add some fun to your home page and sell your products at the same time? Wouldn't that make your product promotion more memorable than the rest? Probably so.

Interactive Fun

People who are online are generally familiar with interactive elements like radio buttons, multiple choice boxes, and clicking with a mouse, right? So, why not engage your customers by teasing them with fun games and activities when they hop online? An example of this might be pop up boxes that offer a funny cartoon or video related to the site and promotes a product. Or, it can be a survey that asks people to participate in exchange for a discount coupon.

Polls

Polls are very popular, both on social networking sites and on private websites. They are easy to use and people love to answer and question and see how they compare to others who gave their opinion. It can be a great way to generate community and add some spark to a discussion too.

Quizzes

What if you have a bit of a competitive streak in you? Well, you can develop quizzes for people to gage their level of expertise in a topic and see how they rank against others who completed the quiz. You can even use that as a spring board to offer infoproducts that discuss more about the topic of the quiz or help to improve performance in that area.

Virtual Tools

If you create a virtual tool that allows your customers to imagine how buying a particular product will impact their lives, it will help to sell the product more. For instance, if you were selling wigs, you might create a tool that allowed you to upload an image of your face and then adds the wig on in a virtual try-out of the product. Of course, it will take some development work, but this is the type of interactive tool that can really increase your sales.

Chat

This feature is good for a membership site, where people want interactive features to help them connect with others. It can also be used to provide customer service help for customers who have questions or problems. Anything that allows more real-time interaction with other people is a great plus, and it doesn't necessarily have to be contact with you directly. It can be contact with other members, contact with online sales representatives, or technical troubleshooters. As long as they are engaging your website in ways that engage them completely, you will have more and more of their attention. Ignore them or keep the same stale site, and you will be very hard-pressed to generate interest on solely the strength of your products alone.

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***INTERNET MARKETING MAKE THE SALE'S***

No Pain, No Sales Gains

Do you know where your customers have their point of pain? If you don't, then you are missing a great opportunity to target your products to address those pains and make great sales gains. Pay attention to the feedback you get from people when they are on your website. The complaints are just as important as the praises they leave. If you don't have an area for feedback, then you are missing a good way to improve your business and increase your bottom line. So, offer a way for customers to provide feedback, once they become members or register with your site.

The Complaints Are Opportunities

If you hear someone complaining of a headache and you offer them an aspirin or aspirin substitute, what do you think they will do? They are in pain and the longer they don't address that pain, the more they will continue to suffer. So, most people will take the pill and take you up on your offer as quickly as possible, with immense gratitude, no less. So, what's the difference between that and the type of pain your customers have when they are looking to solutions to their problems? Nothing! If you can find a way to address a complaint about something that irritates or makes them suffer, you have a brand new area to sell them on too.

Expand Your Inventory For Healing

Even if you don't have the right product or service to eliminate their pain, you do have a network of people from affiliate partners to wholesalers that can help you locate that special product that is going to specifically address an are of pain your customers have expressed in their feedback. Can you just imagine how delighted they will be when you email market that solution and offer it them? They will not only be happy that someone took the time to listen to their pain, but also took the trouble to help them heal it too.

The real opportunities can come if there is no competing product out there that addresses a specific pain that you've pinpointed in your customer base. In that instance, you will want to take the time to develop a product, after researching exactly how widespread the pain may be in the general population. Then, you will be like a pharmaceutical company that has developed a miracle drug that treats an annoying and difficult problem that no one else has been able to manufacture or deliver before. You will corner the market.

Keep It In The Family

While it's great to solicit feedback, it shouldn't be an open-ended function of your website. You want to address your customers' pains, not the entire worlds. So, keep it in the family. Solicit feedback from paying customers or members of a membership site that you own. Unlike a corporation that can put out an anonymous suggestion box on their website, the same action will only yield plenty of obnoxious comments, and other marketers hocking their wares on your site! So, while the goal is to be helpful and address pain points that can help you expand your business, it doesn't mean you have to take on the entire world's pains or allow interlopers to take advantage of your kindness.

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***WEBSITE SALES SECRETS!***

Ask Yourself: So, what?

You've all heard the dictum to list your benefits. List as many benefits of your product as you can and hope that the person that comes to your website will read most of them. This way, it will overcome any objection they may have and you will score a sale. But, have you read your own list of benefits to see how compelling they are? Have you taken the time to really sit down, pretend you are a visitor to your site, and read the benefits on your sales page. And, more importantly, have you dared to ask yourself: So, what?

Why The Question Is Important

Most sales objections are pretty common from one buyer to another. They think a product is too expensive, or they think a product is too complicated. They don't have the money right now, or they wanted it in a different colour or size. But, there are many people who don't have a vague idea of why they should buy and are just showing up because some link on the Internet landed them there. They may even be a part of your demographic, but they weren't thinking of making a purchase and so they have no objections. The only thing they think is :”So, what?” That's right, the same question that you should ask yourself may be the same question that millions of other people surfing the web may ask themselves. If you know the answer to that question, you know how to compel people to buy your product.

Read Each Benefit Out Load

Okay, benefits are usually bullet ed on a sales page with the best benefits near the top. So, start at the top of the list and read the first benefit out loud. Then, pause. And, say to yourself out loud too: “So, what?” You see? Do you believe the “so, what?” or is your mind overcoming the objection for you? If you have compelling copy that “So, what?” is going to seem absolutely ridiculous to utter. However, if the copy isn't up to snuff, your so what will generally plant a doubt in your mind and then that will help to lead you to the proper way to frame that benefit in the future.

Eliminate Doubt

Okay, you said: “So, what?” You realise that there was some doubt. The question just made you aware of it. So, you have to pinpoint why that doubt arose. What in the copy was not clear or compelling enough to erase that question from ever arising? What can you do to make sure that even if someone says, “so, what?” they will feel excitement and interest at reading that benefit and continue down your list. You will know when your sales page is ready when you read down the list, ask yourself that question, and realise it has no relevance whatsoever! The points are addressed, they are clearly stated, and they make the right emotional and intellectual appeal. Once you have this technique down, your copy will get exciting, compelling, and almost irresistible on the people who land on your sales page.

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***GENERATE TRAFFIC NOW***

Take A Walk On The Wild Side

Having a little trouble grabbing some attention for your products? Well, have you considered that you may be playing it too safe to be noticeable. Let's face it, people who get attention aren't typically the shy and unadorned kind, they are the more extroverted and rambunctious crowd. So, is your product too staid to really go after the traffic on the web, and generate genuine interest and enthusiasm? Well, then you might want to think about taking a walk on the wild side.

Controversy Sells

If you find yourself shying away from controversy, this is one area you genuinely need to explore. It doesn't even have to be your own created controversy, it can be someone else's controversy, and all you're doing is adding to the conversation. For instance, when eBay first came out with it's policy to not allow infoproducts on their auction listings unless sellers delivered a physical product, like a CD or DVD, it generated a huge controversy around the Internet.

While others where moaning about the collapse of their business models, there were more astute business people who exploited the opportunity to get some free publicity by offering products to help sellers transform their business model so they could continue to sell on eBay. No matter what side you were on, whether it was a bad or a good policy, the fact is that the amount of controversy that it produced provided a perfect opportunity to ride a wave of free publicity, if you can help people overcome some of their issues.

Walk A Fine Line

So, yes, you do want to constantly look out for opportunities that come with issues of great controversy. They typically have a short window, but during that window, you can get instant product and name recognition, if you play your cards right. What you don't want to do is align yourself with one side or another and alienate half your customers. There is a fine line you must walk if you dare to walk on the wild side. You want to engage the controversy, but you don't want your name associated with negatives of the entire thing too. And, certainly there are some controversies that are simply “too hot to handle.”

Don't Burn Yourself Out

Unless you are Planned Parenthood, the odds of a classic online business wanting to engage an abortion controversy is almost non-existent. It's just a controversy that is extremely volatile and can end up burning people out instead of creating enthusiasm and genuine interest in the topic. So, engage controversies that are interesting, have some oomph, but avoid the ones that are going to cause problems for your public image or alienate too many of your customers. If you do find that you've inadvertently done that by accident, retract your support immediately, issue an apology to all your customers, regardless of the issue, and move on. So, it does take a bit of daring to engage controversy, but the strategy can enliven your business overnight, if done properly. If you do that, you can take a walk on the wild side, and learn how to position your products to profit with a wave of free publicity.

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***NO1 ONLINE TIPS TO CASH***

Creative Packaging to Reel Customers In

Ever walk by a display window and stop to stare? Was it the items being sold that got you to stop or the way they were presented? Odds are it was a little of both, but with the presentation carrying more oomph as it sets your window apart from all the other windows in that mall. So, why not use the same strategy to set your products apart online? This can be done by offering creative packaging to your customers that reels them in with either curiosity or excitement and makes them stampede into your online store.

What Draws Attention

Bright colors and creative displays can help to draw attention, especially for the younger crowd. Are you trying to sell iPods? Don't just put an image up with an iPod all by itself, show a group of young people sharing an iPod with one ear piece. This is a form of “display window” that is online and can be quite persuasive.

If you are doing videos, why not put up skins around the videos to set them apart from all the other sites out there? You can put up some colorful chrome video frames to help the images pop on the page. The same can be done for your copy by using colorful fonts and colors to emphasize particular words or features of your products.

Bundling

How about creating a fruit basket of packaging for several of your online products? Whether you actually package them together, show images of using them together, or just offer them as backend offers to add to the order at checkout, you are bundling and packaging your products creatively to increase your bottom line. Even if only a third of your buyers take you up on it, it can mean quite a bit of money in your electronic cash register.

Pull Them Into The Window

What about using applications that pull people into interactive games, quizzes, or polls that help them go from a voyeur to someone who is actively engaged with your products and business? This gives you two benefits. One, you can actively solicit feedback to improve your products and services via these methods. And, two, you can give people a free taste of some of your offerings by promotional offers, discounts, or “thanks for playing” offers.

Custom Packaging

Now, if you can find a way to help the customer determine their own packaging for a product, you've got it made. Online buyers, for the most part, want to buy products and services they can't get elsewhere in a manner that they specifically customize. So, if you have a way to engage them to help them customize their buying or browsing experience, they will fall in love with your online store and visit it again and again, even when they might not have a single thing in mind to buy. That's because they will want to “imagine” the possibilities with the tools you provide on your site, do research on how to bundle various wants together in one package, and see if you are offering new promotions or tools that can help them with their needs.

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***NO1 MARKETING TIPS!***

Why Exclusivity Sells

If you're having trouble promoting your products in a bad market, you have to start to figure out ways to market them to increase the demand for them. One way is to create an exclusive aura that appeals to people who are status seekers. This doesn't just work with high income demographics, although that is generally where it is used, but it also can appeal to middle-income people who want to upgrade their image by taking part in exclusive products and offerings.

Think Cars

Would you rather been seen driving a value Honda or a classy BMW? Well, if you're like most people, the car that you would prefer, if you had the money, would be the BMW. Is it because a BMW is such a unique car that no other car in the world can come close to it? Probably not, at least not in the minds of those people who opt for it. It has more to do with the instant association of wealth and status that driving a BMW confers. They even are referred to affectionately a “beemers” that have such an impact on class consciousness. Well, there is no reason you can't create the same aura of exclusivity around your products and services to help you market them more.

What Makes Your Products Special

The best way to make a product feel luxurious and exclusive is to very explicitly tell everyone about the finest details of this product that make it special. It's really not over the top to talk about the fine silver filligree made in Europe or the special process that went in to creating such a unique and exclusive product. The more you tell people why your product is special, the more they will believe it.

It may seem boring to detail everything from the design of the leather engraving to the special and laborious and perfect cut of a diamond that reflects 72 facets, or whatever. But, really it's not. People who are very into status and image love to hear exactly how this piece is special so they can turn around and tell their friends too. And, hopefully, by doing so you also get some more sales from word of mouth too.

Limit The Product Roll out

Another great way to make your products exclusive is to limit them to a certain number of people. This is done with artist's prints and it helps to spur sales for people who may be sitting on the sidelines thinking the offer will stand forever. Make sure your customers know that this is such a good deal, and only a few select people will get to take you up on it for that promotion. And, if you do make a promise not to roll it out the same way again, whether it's by giving the same price or the same design or whatever, you have to stick to your promise. It's only an exclusive offer if later on you don't offer the exact same offer to someone else and disappoint your earlier customers.

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***FACEBOOK INNOVATION FOR YOUR WEBSITE***

Innovation With Applications

Innovation is going to help you succeed where others fail. If you don't innovate during these tough times, your product line will get stale and your company will have a harder and harder time differentiating themselves from everyone else. But, by doing something unique that shows off what an innovative business you are, it can give you the online image that you are a smart, hip, and with it company that is going to keep getting better and better. But, how do you do this when you don't want to spend a ton of money and time on research and development on products that may not earn more then they took to develop. Well, until the time comes to unroll your big innovation, you can opt for small innovative gestures that show your customers you really are on the leading edge. For that, Internet and social networking applications can be a really easy way to get the right attention without too much in depth research or commitment.

Website Applications

Even if you don't decide to develop your own, there are plenty of website applications you can use on your own website to give the impression that you are technologically savvy and innovative. If you have a stock market website, why not include some stock quote applications? If you are a mortgage lender, mortgage calculators make ideal tools to add to your website because they help your buyers determine how much house they can afford.

You can even hire someone to create special applications for your website to further promote some product. For instance, recently, a website call Telonu.com that offers reviews of employers also created an application that tracks the layoffs in the different companies. People who go to the site cannot only get an idea of how good they are to work for, but whether they are stable, growing companies or not.

Social Networking Applications

There is a great glut of applications on social networking sites, like Facebook. But, there's always room for one more, if it is genuinely innovative and engaging. These make an excellent foil to introduce new customers to your business and to interact in a manner that is non-threatening and friendly. Different examples of popular applications on Facebook are L'il Green which gets environmentally conscious people to build virtual gardens and save rain forest while they're doing it. If an application is well accepted, it can spread across Facebook very fast, landing you in practically everyone's inbox.

You can hire someone to create a Facebook application or you can do it yourself. Basic ones are generally just a collection of images that are used to promote some concept and that are fun to send as gifts to others on the same social networking site. Just downloading one application will often get you a link to create your own application, should the mood suit you and you have a firm concept that promotes your business niche too. Don't just go willy-nilly. Try to use the application to help provide exposure for some area within your business that is targeting a specific market niche.

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FACEBOOK AND TWITTER CASH!

Personalise It To Sell!

Social networking is taking off big time with sites like Facebook and Twitter in the top five social networking sites. These sites have created new opportunities to reach people online, even market them, if you know how to do it correctly. One thing that you can be sure of is that people who get on these sites enjoy the way it helps them define their self-identities. So, marketing to anything that helps them say who they are, what groups they belong to, and what values they uphold is a great way to build your contact list, and even in some cases, promote products that will appeal to this demographic.

Look At Me!

One way that Facebook and Twitter allow you to personalise the profile is by using your real name, or in the case of Twitter, a screen name. This draws attention to who that person is and helps to boost their self-image. In the same way, if you are trying to sell cups or calendars, if you have some way that you can include a personalisation to make the item more custom, you will generate more orders. Everyone likes to see their name in print!

Generate A Group Identity

On Facebook, you can set up a Facebook page for celebrities, businesses, and products. People then join these pages to become a group of fans that like the page or topic. Once you have a group of people together, it can be a great way to get a group identity together by creating interesting names for the groups, having interactive activities on occasion and creating social badges that show people as being a member of that group. This helps in promoting your group and your business as other people go to other social networking sites. They can then identify themselves by saying they're a member of that group or using some other form of badge or button that you provide to identify themselves with pride. Even if they never go elsewhere to promote your group, the fact that they are a part of a group that you started gives you a captive audience and relaxes many of the restrictions that you have for marketing in Facebook. You can't spam others on their profiles with your offers, but in a group, the practise may be more acceptable if it helps to facilitate group activities and uphold group standards of identity.

Social Values That Sell

If you are a non-profit organisation trying to use social networking to help generate contacts and promote some of your products, you can sell through the promotion of your social values. For instance, if you are a non-profit that believes in environmental issues, you can promote specific items in your product line-up, in a post to a group wall, that shows how that item helps to save the environment. Since people wouldn't join the group of a social conscience site without having some of the same values, it provides an excellent trigger to generate buying behaviour.

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***WEBSITE DESIGN TIPS***

                                                  Outsourcing To A Web Designer

If budgeting is not a dominant feature in the equation of starting up a business entity or if there are adequate funds allocated for this purpose, than opting to engage the services of a web designer can be quite a wise decision to make.
                                                 
                                                    A Designer 

Below are some justifying reasons why a business owner should consider outsourcing a web designer:
 In choosing the right web designer, the web host will be able to enjoy the products a well designed site brings to the business platform. The web designer will ideally take into consideration the needs, wants and preference of the intended customer base and target audience the site intends to attract.

Web designers also have a keener sense of knowledge on the keywords that potential customers will be likely to use when initiating a search. This is one of the factors that can only be developed through expertise and experience, thus giving the host an edge over other sites posted.

A web designer will also be able to identify other competitors and work around the competitor content to provide the host with better quality content that can easily rival that of the competition. This will allow the site to stay competitive and relevant.


 Knowing the current Internet strategies and how they work best for the site, if chosen is also something the website designers are well equipped to decide. Elements such as what content will add to the optimisation of the traffic enhancement exercise, attention grabbing content and any other positive contribution will easily be recommended by the web designer.

All these points add to the justification of acquiring the use of an experienced web designer therefore encouraging the hiring process.
Although not really necessary, it is however better to engage the expertise of one who is experienced enough to be able to design the website, to create optimum benefits for the site.
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